What is an Operator Brand Advocate?

A CORE Operator Brand Advocate is an employee within your company who volunteers to increase awareness about CORE to team members, identify and refer qualified applicants, and guide employees with their CORE application process. An Operator Brand Advocate may work in operations, human resources, training, or in management roles.

Why Brand Advocacy?

CORE recognizes that while many qualified candidates need our financial support, navigating the granting process can be overwhelming during a crisis. Initial findings of this new and exciting program have demonstrated the value of the Operator Brand Advocate role. Success rates are higher for candidates who receive guidance from their organization. This also speeds up the grant process, getting funds to qualified applicants faster. Simultaneously, candidates who are guided though the CORE grant process by their employer feel supported and valued, reinforcing employment loyalty.

Role of an Operator Brand Advocate

A CORE Operator Brand Advocate is an employee within your company who volunteers to increase awareness about CORE to team members, identify and refer qualified applicants, and guide employees with their CORE application process. An Operator Brand Advocate may work in operations, human resources, training and management roles.

CORE Operator Brand Advocates will be asked to:

  • Distribute CORE materials.
    • Back of the House posters & other resources to educate employees about CORE’s mission and how we may assist them during potentially qualifying circumstances.
  • Serve as a liaison for employees with children that potentially qualify for CORE support.
  • Educate team members about the 3 Tiers of CORE Qualifying Criteria.
  • Guide employees through the application process.
    • Provide application registration link.
    • Provide CORE with applicant’s employment status.
    • Provided guidance as needed.

How to become a CORE Operator Brand Advocate

  • Complete the Operator Brand Advocate Application Form.
  • Complete 45-minute Operator Brand Advocate Training via Zoom.
  • Receive complete Operator Brand Advocate Guide.
Operator Brand Advocate Information Sheet
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There are not enough words to describe how this organization has positively affected my employees who were families in need that received grants from CORE. I have seen some heartbreaking situations and it was so comforting to know that CORE was there to reach out to so that we could find ways to help our employees in their dire situations. Thank you from the bottom of my heart!
Lisa Moe
Director of Operations at ETRG Investments, LLC, a Zaxby’s licensee

INTERESTED IN VOLUNTEERING?
BECOME AN AMBASSADOR.

BECOME AN AMBASSADOR.

Serving as a CORE Ambassador is a great way to directly help restaurant industry families who may qualify for a grant during difficult times. A CORE Ambassador is a volunteer who serves as a positive supporter of CORE’s mission, events and fundraising. A CORE Ambassador utilizes social and professional networks to share CORE’s mission.

For more information, contact us at information@coregives.org

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WHAT IS REQUIRED OF A CORE AMBASSADOR?

  • Complete 1 hour training session over the phone.
    Utilize social media (Facebook Twitter, LinkedIn) and professional networks to share CORE’s mission.
  • Identify and approach potential donors from food and beverage suppliers, operators, and distributors
  • Distribute CORE materials in your community
  • Encourage Ambassadorship from others professionals
  • Volunteer at CORE events